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Your role as an MSP is to deliver service and functionality that your clients demand while still managing to make a profit. So, in a world where cloud-based services providers offer nearly anything a client could potentially desire, serving as an educated, intelligent strategic advisor to navigate these options on behalf of your client requires … Continue reading The Value of Cloud Services Partnerships for MSPs Continue Reading
Cloud computing can’t be beat when it comes to supporting dynamic client needs in a fully scalable environment. The endless potential capacity and instant upgrade potential are obvious benefits, and the aggressively low (and getting lower) pricing thanks to a highly competitive marketplace means your clients are buying computing power and storage for a fraction … Continue reading Understanding and Managing Workload Costs Continue Reading
Sunny with a Chance of Cloud All Summer
Monday, July 24th 2017 by Kirill Bensonoff
Summertime is synonymous with vacation for many of us, whether it’s because the weather’s great or the kids are out of school. Those longer days and sunnier skies mean we all want to get out of the office and experience more of the world. But being away from your desk doesn’t mean you have to … Continue reading The Perfect Weather for Your IT: Sunny with a Chance of Cloud All Summer Continue Reading
How MSPs Can Work with SaaS Cloud Vendors to Optimize Client Offerings
Monday, July 17th 2017 by Kirill Bensonoff
In a cloud computing world, the role of an MSP revolves around providing your clients with expertise, time-saving service and money-saving strategies. Since you’re not actually sourcing hardware or keeping systems running yourself, your worth is centered on how easy you can make your clients’ lives so they can focus on their core business activities. … Continue reading How MSPs Can Work with SaaS Cloud Vendors to Optimize Client Offerings Continue Reading
Cloud Adoption - Facts and Figures
Thursday, April 06th 2017 by Kirill Bensonoff
Cloud has become the norm in recent years, and its’ growing, with millions of SMBs, as well as many enterprises either already using the cloud, or thinking about a migration. In U.S., 99.7% of all businesses are SMBs, approximately 28.8 million, per SBA. Out of these companies, more than 78 percent will adopt cloud by 2020, according … Continue reading Cloud Adoption – Facts & Figures Continue Reading
Unigma March 2017 Features - Office365, CSP Billing, Cost Insights, Autotask Integration
Wednesday, March 15th 2017 by Kirill Bensonoff
Folks, So many of you have been patiently waiting for these features, and they are finally here. Unigma is now one step closer to its’ mission, which is to help make cloud simple. In the March release, we are simplifying billing with these awesome features. ☑ Office365 and CSP Billing We now support Office365 license-based billing, … Continue reading March 2017 Release – Office365, CSP Billing, Cost Insights, Autotask Integration Continue Reading
CloudBerry Unigma Webinar
Saturday, January 21st 2017 by Kirill Bensonoff
Your customers need to be ready for disasters like hurricanes, earthquakes, and floods before they happen. Disaster recovery (DR) can do this with a series of procedures and policies that are designed to help your customers recover from disasters and continue working. “There’s nothing like a jolly good disaster to get people to start doing … Continue reading Is Your Business Ready For The Next Disaster? Continue Reading
As featured in Huffington Post - What You Need to Know in 2017
Tuesday, January 10th 2017 by Kirill Bensonoff
As more companies adopt the cloud, the demand for people with cloud expertise increases. To respond to this, more IT departments will be making cloud-focused training a priority. Some of the training will focus on hosted databases, infrastructure-as-a-service, and cloud security. Companies will also look for employees that have experience with major cloud platforms like … Continue reading As featured in The Huffington Post: What You Need to Know in 2017 Continue Reading
What MSPs Need to Know About APIs
Thursday, January 05th 2017 by Kirill Bensonoff
Application Programming Interfaces (APIs) are creating new opportunities for MSPs. While businesses used to be tied to local legacy software, MSPs can now deliver many of these services by writing apps that take advantage of existing APIs. If you’re interested in learning more about how APIs can be used to create new and potentially profitable … Continue reading What MSPs Need to Know About APIs Continue Reading
Best Practices For Reducing Your AWS Costs
Thursday, January 05th 2017 by Kirill Bensonoff
Amazon Web Services (AWS) offers a wide array of features, allowing customers to customize the service to fit their needs. The downside of this flexibility is that the bill can quickly expand faster than initially intended. When this happens, customers frequently look for ways to reduce their AWS cost by reducing unnecessary options that typically … Continue reading Best Practices For Reducing Your AWS Costs Continue Reading
Where Did The Jobs Go?
Tuesday, November 29th 2016 by Kirill Bensonoff
If you’re feeling the crunch as you watch projects such as setting up servers and installing applications disappear, it’s not your imagination. Not so long ago, companies were setting up Microsoft Exchange servers, web servers, and more. Businesses needed lots of applications installed on every workstation, along with the proper licenses. MSPs had the opportunity … Continue reading Where Did The Jobs Go? (And What MSPs Need To Do To Survive) Continue Reading
Making Money In IaaS Clouds
Tuesday, November 15th 2016 by Kirill Bensonoff
In case you didn’t notice, traditional managed services are going through a transformation. For example, where we used to make money managing Exchange servers, now Office 365 is removing Exchange servers, and potentially decreasing revenues. In other cases, products that MSPs used to support such as traditional accounting systems are now moving to the cloud. … Continue reading Making Money In IaaS Clouds Continue Reading
The Advantages of Artificial Intelligence for customer service
Tuesday, October 11th 2016 by Kirill Bensonoff
There was a time when new technology was written off as a fad. People knew that things will keep going on as they always have. Business would stay the same and our daily routine would stay the same. Then we saw the rise of the internet. Those of us who are young may not realize … Continue reading Artificial Intelligence and Inhumanly Good Customer Service Continue Reading
cloud cost calculator by unigma
Wednesday, August 10th 2016 by Kirill Bensonoff
As some companies have learned the hard way, growing a business with un-monitored cloud services can be expensive. Perhaps they pick a cloud service provider like Amazon Web services, Microsoft Azure, or Google Cloud without truly knowing the costs. Others don’t monitor their usage and pay for services they never use. Some companies learn from … Continue reading Amazon EC2, Azure VMs and Google Cloud Pricing and Cost Comparison Continue Reading
Shifting MSP Business Models For More Profits
Thursday, August 04th 2016 by Kirill Bensonoff
On September 14, 2016, at 11:00 AM ET, Autotask and Unigma will host a live webinar on how to turn managed cloud services into revenue gold. Hosted by Kirill Bensonoff, Founder, Unigma and Len DiCostanzo, SVP of Autotask Workplace Channels, the webinar will focus on opportunities surrounding end-clients’ migration to AWS, Azure and Google clouds, and … Continue reading Shifting MSP Business Models For More Profits Continue Reading
MSPs Guide To Growth - 5 Steps to Successful Social Media Management 2
Monday, August 01st 2016 by Kirill Bensonoff
The previous blog post on Unigma was related to Search Engine Optimization, an important marketing tool that will help you grow your business. On the same note, we continue with a new tips & tricks article, this time focused on Social Media Management, another important marketing strategy that every company should incorporate. Whether we like … Continue reading MSPs Guide To Growth – 5 Steps to Successful Social Media Management Continue Reading
Cloud Management - What Is It?
Wednesday, July 27th 2016 by Kirill Bensonoff
Every day, more businesses migrate applications to the cloud with big promises of ease-of-use, scalability, and lower costs. While all of these promises are possible, proper cloud management is needed to make these promises a reality. What is cloud management? Cloud management is the act of taking control over your public, private, and hybrid cloud. … Continue reading Cloud Management – What Is It? Continue Reading
best practices for monitoring azure
Monday, July 11th 2016 by Kirill Bensonoff
Since Infrastructure as a Service (IaaS) installations such as Microsoft Azure can quickly become complex, it is critical to monitor several parts of the cloud-based service to make sure your clients are receiving optimal performance. In order to do this, you will need to know how users are utilizing their applications as well as monitor the … Continue reading Best Practices For Monitoring Microsoft Azure Continue Reading
MSPs Guide To Growth - 5 Steps To Creating a Successful Website
Wednesday, July 06th 2016 by Kirill Bensonoff
In our previous article, we discussed about how to do IT by the numbers and ideas on how to test and track your marketing activities. The foundation of every online marketing activity is a great website, and there are a number of tools and activities we recommend undertaking prior to launching your first marketing campaign. The … Continue reading MSPs Guide To Growth: 5 Steps To Creating a Successful Website Continue Reading
Backing Up Your Cloud - Best Practices For Azure, AWS, and Google Cloud Backups
Monday, June 20th 2016 by Kirill Bensonoff
More businesses are seeing the real benefits of cloud computing. According to a recent report by Gartner, public cloud services are expected to grow 16.5 % in 2016. The amount of data we’re producing is also increasing exponentially, with IDC predicting by 2020 we will reach an incredible 40 zettabytes (ZB) of data. However, what … Continue reading Backing Up Your Cloud: Best Practices For Azure, AWS, and Google Cloud Backups Continue Reading
MSPs Guide To Growth - Doing IT By The Numbers
Thursday, June 16th 2016 by Kirill Bensonoff
So you want to grow your managed services business? As I started to talk about in the previous blog post of the MSPs Guide To Growth series, so does everyone else. Well, mostly everyone else, there are some people complacent enough to not want to grow. We can discount those as a competitive non-threat, and … Continue reading MSP’s Guide To Growth – Doing IT By The Numbers Continue Reading
MSP’s Guide To Growth – How Do I Grow?
Thursday, May 26th 2016 by Kirill Bensonoff
So, you started an MSP business? Or maybe you have been running one for the past 10, years. Congrats! (I have been personally involved in the MSP business since 2006 with Now, what does it take to grow? While attending the PropellerFest last week, I overhead one of the many speakers encourage entreprenuers to … Continue reading MSP’s Guide To Growth – How Do I Grow? Continue Reading
How to succeed with multi-cloud strategy
Tuesday, May 24th 2016 by Kirill Bensonoff
Are your clients taking full advantage of multi-cloud? 53% of enterprises are embracing two or more cloud providers. This is understandable considering how critical Infrastructure as a Service (IaaS) can be to an organization. Perhaps the question should be, why aren’t all of your clients using a multi-cloud strategy? Benefits of using a multi-cloud strategy … Continue reading How To Succeed With Multi-Cloud Strategies Continue Reading
Tuesday, May 10th 2016 by Kirill Bensonoff
A few years ago, it was common for businesses to keep all hardware and software in an on-premise data center. But now times are changing, and to keep up, traditional managed service providers (MSPs) are moving to the cloud. What is feeding this growth? Small and medium-sized businesses are forcing the change as they try … Continue reading Managed Services: Moving To The Cloud Continue Reading
Cloud Service Pricing
Monday, April 04th 2016 by Kirill Bensonoff
Pricing and packaging services strategically for sustainable profitability is the key to success for many MSPs. Some struggle with pricing right: charge per device or per user? Monthly fee or yearly subscription? How to scale and up-sell? How to identify upgrade opportunities? There is never a fit-it-all answer: you should always consider different models and … Continue reading Pricing For Success – Managed Services Pricing In The Cloud Ages Continue Reading
Unigma 1.0
Wednesday, March 16th 2016 by Lynn Zhou
So, Unigma 1.0 is here officially! Unigma Features: An integrated experience across the platforms that are widely used by MSPs today: ConnectWise, Kaseya and Autotask; and the ability to work their service tickets in a single place; NOC (Network Operation Center) service that can help partners who would like to offer around the clock cloud monitoring but don’t … Continue reading Announcing General Availability For Unigma: New Features, Easy Setup, More Integretions and The List Goes On… Continue Reading
cloud monitoring guide for MSPs
Tuesday, March 01st 2016 by Lynn Zhou
More and more companies are moving all or part of their infrastructure to the cloud and there is a clear boom in hybrid and native cloud utilization. New ways to manage applications, enable collaboration and empower end-users are just a few reasons among many to work with a cloud environment. Cloud monitoring has thus become … Continue reading Grow Your Profitability By Extending Monitoring Services To The Cloud Continue Reading
DaaS Prediction
Thursday, February 18th 2016 by Kirill Bensonoff
Over the last year or so, cloud service providers have seen a growing demand for hosted services: mobility, hosted multi-tenant file sharing and sync, as well as network-as-a-service offerings. This continues to grow in 2016 with more demand for a complete DaaS approach where hosted virtual workspaces will include apps, desktops, file sharing and mobility. … Continue reading Desktop As a Service Will See 50% Growth in 2016 – What Every MSP Should Know Continue Reading
IT Spend Forecast
Tuesday, February 09th 2016 by Lynn Zhou
Gartner’s Worldwide IT Spending Forecast for 2016 has recently been released. It has touched on various categories of spending across devices, IT services, data center systems, enterprise software, and telecom services market across the globe. Some of the predictions from the report should be carefully reviewed as they should help MSPs to refine strategy, prioritize … Continue reading 10 Things to Know About Gartner’s 2016 IT Spending Forecast Continue Reading
MSP Survival
Thursday, February 04th 2016 by Kirill Bensonoff
A recent Mordor Intelligence industry report predicts that the global managed services market will grow to $229.59 billion by 2020 at a CAGR of 10.20%, from estimate of $128.19 billion in 2014. While a seemingly promising outlook for MSPs, most haven’t realized the shadow: A lot more “newbies” are entering the markets and contributing to … Continue reading Die Hard In 2016 and the Year Ahead: A Survival Guide for MSPs Continue Reading
IT Services Outlook
Wednesday, January 13th 2016 by Kirill Bensonoff
Do you ever wonder what the future holds? I do. Having spent the last 10 years running an IT services company, one of my many jobs is making sure our products are aligned with the ever-changing forces of technology. Being advanced is excellent, though being on the cutting edge isn’t always great for business. I … Continue reading IT Services Industry Outlook for 2018 – A Founder’s Perspective Continue Reading